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youbetterfly at Sole DXB 2019, we took over the sneaker swap with some of the most sought after sneakers, streetwear and collectibles. It was a celebration, and thank you to everyone who stopped by, shopped and said hi. We appreciate you. youbetterfly community. 

Carlos W. Desrosiers the conceptual artist and A&R Manager Cactus Jack Record brought his abstract collection to Dubai, “WHAT YOU SEE” The collection ...
what a ride, but what's next
It's crazy when I think about it, two years ago (fall 2017) we had one table at SOLE DXB to "test the market", back then I was selling out of a small ...
We the new culture, as we strive to build a genuine culture in this region we came up with this concept as a first step to achieve a vision that will serve the sneakerhead, basketball and streetwear community in the MEA.
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